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Multiple Models.
Different Views.
Easily toggle between models like First Touch, Last Touch, Linear, or U-Shaped and watch credit shift across every customer interaction in real time. Set custom time windows to reveal how timing shapes conversions and sharper decisions for your campaigns.
All Touchpoints Covered
Catch every customer step in the journey. Track all interactions from ads, organic search, referrals, and beyond both leading up to and following conversions.
Results Leaders Uncovered
Uncover what really powers your results. Dive into how channels team up across the customer journey with attribution models customized to match your specific goals.
Make data-driven calls that count
Tap into reports to fine-tune your budgets, content, and timing powered by solid insights instead of guesswork.
Real customer journeys, mapped out crystal clear.
Link every step from ad clicks to organic returns and direct conversions so you can pour. budget into what delivers. Leverage precise conversion insights for sharper decisions, skip the manual ad analysis grind, and get instant answers to any performance question.
Switch attribution models. See new perspective.
Spot performance differences across models, filter campaigns, break down conversions, and decide instantly where to boost or trim spend. Unlock precise conversion data for smarter choices, slash time on ad analysis, and query any performance detail on demand.
Unlock the Full Value of Every Marketing Touch.
Justify upper funnel spend and optimize campaigns with better team alignment. Discover what drives upper-funnel sales
and campaigns with complete clarity.
Don't Miss Conversions Buried in Single-Touch Models
Some touchpoints that drive conversions would be overlooked in single-touch models.
Map Every Stage of the Marketing Journey
Map every stage of the journey including offline events and both B2B and B2C marketing to uncover cross-channel synergies
Build Smarter Retargeting Strategies
Build smarter retargeting strategies most likely to lead to conversions, so you can target with precision.
Validate Upper-Funnel Campaign Impact
Multi-touch funnel campaigns reveal how brand campaigns contribute to pipeline, helping you justify top-of-funnel spend.
See How Cross-Channel Synergies Convert
See how cross-channel synergies like email synergies convert from organic, knowing these plots let you optimize campaigns holistically, not silos.
Attribution Becomes Part of Your Daily Workflow
Attribution becomes part of your reporting and Ads workflow to help you make real-time decisions every day.
